Cereals is the leading technical event for the arable industry, presenting an ideal platform to showcase products and services to over 25,000 farmers, agronomists and industry professionals
Cereals was held 11-12 June at Boothby Graffoe, Lincolnshire. Many of the 24,500 visitors attending the event took full advantage of the expert technical and financial advice on offer from over 500 exhibitors to help drive their businesses forward, said Jon Day, events director at Haymarket Exhibitions.
“Cereals keeps going from strength to strength. There’s nothing to touch it for progressive technical content, must-have business information and great networking opportunities. If you’re serious about arable, you can’t afford to miss it,” Farmers Weekly
RH Displays & Exhibitions were once again working with client Väderstad to provide a stand out presence at the event. With high branding and a fully branded façade to the structure Väderstad were able to attract visitors from afar. Seamless walls graphics were used inside the structure to re-enforce the companies branding and showcase the latest machinery, providing a contemporary, clean environment. The companies merchandise and clothing were on show in the ‘Collection Shop’ containing the 1962 collection clothing range in bespoke built display units.
Supplied by ADI.TV were 2 x 25m2 mobile LED screens, allowing Väderstad to present company information and product demonstrations to engage with their visitors
Väderstad experienced a buoyant and upbeat Cereals event this year with a significant number of visitors to its stand on both days.
“On both days our stand was buzzing,” said managing director Mike Alsop. “Farmers seemed remarkably positive about the future. They had an appetite for knowledge and a desire to adapt their businesses.”
Väderstad’s Andrew Gamble said “We would like to say a thank you to you all RH Displays & Exhibitions Ltd for deigning and building a fantastic stand at this years Cereal Event!
The show was a great success for us, our stand was our best to date at Cereals and it received a lot of attention by visitors. We look forward to working with you again at Lamma 2016”